Saigu Body Oil: the harmony between gradient warmth and the luxury of hot stamping
In this project for Saigu, we have transformed a glass container into a visual experience that evokes a sunset and a sense of well-being. The challenge was to create a design that reflected the nature of a high-end Body Oil, playing with light and metallic finishes to stand out in the conscious cosmetics sector.
A gradient that plays with light
The foundation of the project is a semi-transparent gradient coating that transitions from intense reddish tones to a warm solar yellow. This technique, carried out at our painting station, offers several advantages:
- Selective transparency: It allows the customer to see the texture of the product inside, creating a unique effect of depth and luminosity.
- Sustainability: As is our hallmark, we have used water-based inks and paints, ensuring a vibrant finish with minimal environmental impact.
The finishing touch: Silver hot stamping
To elevate the brand identity, we applied silver hot stamping for Saigu’s vertical logo. Unlike conventional screen printing, stamping provides:
- Metallic brilliance: An elegant contrast that catches the light from every angle.
- Relief and texture: A premium tactile sensation that reinforces the perceived quality of the product.
- Superior adhesion: We ensure that the branding remains flawless despite contact with the oils contained within.
The result is a vibrant, sophisticated container that is fully consistent with the brand's values. Further proof that at Serigrafia Portal, we know how to fuse technology and aesthetics so that every product tells its own story.
